Your restaurant has a great menu and online ordering, your restaurant is in a great location, and you have a perfect atmosphere.
Despite
perfect planning and hard work, your success does not add up to much unless you
do not have loyal customers,
Grand
Trunk Road restaurant is the best Indian kitchen restaurant,
which knows that loyal customers are the lifeline of a successful restaurant.
Customers who come in once are great, but you can not rely on them, and in the
present business world, you should have to rely upon your customers if you are
going to be successful. It is estimated as your existing customers may spend a
whopping 67% more than your new customers. In this way, you require those
loyal, repeat customers.
So, how
are you going to get those repeat customers that your restaurant needs? Here
are a few tips that are not difficult to execute and can impact your bottom
line.
1.
Offer Perk
Everybody
needs something for nothing. Offering perks to your repeat customers can impact
your success. How can you offer your loyal customers perks? You could use a
perk card system. Give your customers a card and each time they return, stamp
it or punch a hole in it. When the card reaches a specific measure of punches
or stamps, the customer gets a free appetizer, entrée, or dessert. With this
kind of reward system, the cost of a free food item equates to peanuts when you
consider the amount of cash they have brought in on each of those visits that
they expected to make to receive a stamp or punch. In the day's end, the return
from this reward system is astronomical.
2.
Say Hello
The power
of a simple greeting is astonishing. Dropping your customer's instant message,
email, or traditional mail is so natural to do, and it costs you nothing and
anything at all, but the profit from this simple text message can be huge. Send
text messages to those customers who have visited your store a few times to
send them an update that you are there if they need you. This no-sales approach
to selling your business works best. You will have the option to score repeat
customers and reap the benefits they bring.
3.
Allow Them To Have a Say
Allow your
customers to have something to say about what you sell, and you will notice a
high impact on your repeat customers. When people feel like they are adding to
what your restaurant sells, they will be bound to return. Not exclusively will
they be keen on inspecting the menu items they encouraged you to keep on the
menu, but they will be more inclined to sample other products if you ask them
for their feedback. It can affect your sales.
4.
Do not Deliver, Don't Pay
Start a
program that spins around your wait staff up-selling certain menu items. If
your staff does not recommend it, your customer gets a free appetizer, drink,
dessert, or what have you. Promote the word about it well that you are offering
this system by placing cards or other promoting materials on table caddies or
menus. Customers will be more inclined to return with the expectation that they
will get a free item if they catch your staff slipping up.
5.
Scratch-and-Earn
Offer
first-time customers, and repeat customers a reason to return with a
scratch-and-earn incentive. Drop off an exceptional scratch-off that reveals
some reward, a type of lotto ticket for your restaurant, maybe. The tickets can
offer multiple discounts, free menu items, and a specific amount off their bill
on their next visit. The key here is their next visit. To take advantage of
whatever is on the card, they need to return it. You will collect more on their
complete bill than you will spend on their total reward.
You will
be astonished by the power of these simple strategies that fine dining restaurant London will have on your customers. You will
draw more repeat customers and reap the benefits of those customers in a quick
time.
.jpg)
